Change can mean so many things to so many people, but one thing is true – Change is Strong. And one of the strongest ways to experience change is The Gold’s Gym Challenge. In 12 weeks, you’ll have the opportunity to transform your mind, body and soul.


In January, participants begin their new year Challenge journey with initial measurements and photographs. Then, 12 weeks later, final measurements and photographs will be taken to document results. Each participating Gold’s Gym will choose their local winners who will then be eligible for the national prize pool featuring 30 cash prizes totaling $100,000! What change will you make to be the strongest version of you? Join the Gold’s Gym 12-week Challenge and we’ll help you get there. Change is Strong. To join The Gold’s Gym Challenge you must be a Gold’s Gym member and sign up in-gym at your local participating Gold’s Gym. Click here for official rules.